WSCAH

WSCAH logo

A design project for rebranding the NGO WSCAH (West side Campaign Against Hunger). We were requested to include a shopping cart into our designs, along with the tag line of the company – Dignity, Community, and Choice. I designed this with the intent for it to be energetic and approachable. The colours included are to promote variation in terms of the type of service WSCAH provides. I try to design the brand in a way that feels classy yet inclusive, hence the cleaner and muted tone of the brand.